About this page...
This page will give you resources and information to help with your understanding of media concepts and build on activities undertaken in class. To begin with, download the semester timeline and assessment summary below and keep a copy for yourself. The Year 9 Media program is built around these two documents and will help you know what you should be working on and when...
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How much media do you use?
The mass media play an important role in our lives. In fact, studies have shown that teenagers spend more time interacting with the media than any other waking activity. Our society is saturated with media forms – television, newspapers, magazines, radio, the internet. The rise in portable media devices like latops, tablets and smart phones means that we’re never too far away from a constant flow of information and entertainment. It’s interesting to consider how much of your life you spend consuming media texts.
In a 2005 study conducted by Bell State University’s Center for Media Design found that the average American spends about nine hours a day using some type of media. The study also found:
“Television is still the 800-pound gorilla because of how much the average person is exposed to it,” noted Bell State University telecommunications professor Robert Papper. “However, that is quickly evolving. When we combine time spent on the Web, using e-mail, instant messaging and software such as word processing, the computer eclipses all other media with the single exception of television. The introduction of the computer into the workplace also has created a whole class of multitaskers. We thought young people would be better at multitasking, but computers have forced older workers to do more than one thing at a time to survive in the workplace.”
Download the document below to help you reflect on how the media influences your life and calculate how much time you spend interacting with different media forms...
In a 2005 study conducted by Bell State University’s Center for Media Design found that the average American spends about nine hours a day using some type of media. The study also found:
- Americans spend a daily average of 240.9 minutes watching television
- Americans spending an average of 120 minutes using computers
- women spend more time using more than two types of media at once
- the use of the web, e-mail and phones is much higher on Fridays than any other day
“Television is still the 800-pound gorilla because of how much the average person is exposed to it,” noted Bell State University telecommunications professor Robert Papper. “However, that is quickly evolving. When we combine time spent on the Web, using e-mail, instant messaging and software such as word processing, the computer eclipses all other media with the single exception of television. The introduction of the computer into the workplace also has created a whole class of multitaskers. We thought young people would be better at multitasking, but computers have forced older workers to do more than one thing at a time to survive in the workplace.”
Download the document below to help you reflect on how the media influences your life and calculate how much time you spend interacting with different media forms...
consumption_survey.pdf | |
File Size: | 170 kb |
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music_video_production.pdf | |
File Size: | 269 kb |
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Work your way through the research and production preparation tasks. There will be ample opportunity to class discussions and sharing your work.
Exploring the work of music video directors...
Research the work of the following music video directors: Michel Gondry, Spike Jonze and Chris Cunningham.
This research will help you with the last task in your Music Video Production handout. We will watch and discuss a selection of their work in class.
This research will help you with the last task in your Music Video Production handout. We will watch and discuss a selection of their work in class.
Marketing a Music Group
Marketing a New Musical Group
You will need:
-Your media workbook/ipad and access to Adobe Photoshop
-Grey leads, pens
-Coloured Pencils
Complete initial design work in workbook.
Final designs should be completed using Adobe Photoshop.
The aim of this task is to act as a Record Company Representative. It is your job to come up with a new musical group. You need to identify the target audience for your group, as this will determine the type of text, fonts and colours.
Start by brainstorming a range of genres etc and identify the target audience / similar interest groups. (10mins)
You will need:
-Your media workbook/ipad and access to Adobe Photoshop
-Grey leads, pens
-Coloured Pencils
Complete initial design work in workbook.
Final designs should be completed using Adobe Photoshop.
The aim of this task is to act as a Record Company Representative. It is your job to come up with a new musical group. You need to identify the target audience for your group, as this will determine the type of text, fonts and colours.
Start by brainstorming a range of genres etc and identify the target audience / similar interest groups. (10mins)
- Choose a name for the act
- Specify the Genre of the act (rock, classical etc)
- Conduct research to find similar acts that exist. Note the type of imagery and design style that is common within the genre.
- Who would you consider to be the target audience for your artist? (eg teenagers, country folk, people who are also into….)
- What are the characteristics/influences of this genre? (eg ROCK Music = Black clothes, tattoos, piercing)
- Design a Logo for the group/artist…. Think about how the image and text relates to the genre of the music. Complete your final logo in colour pencil and fine liner or black pen
- Design a CD cover (12cm x 12cm)